Performance Intelligence

How Revenue Orgs Create Virtual Pipeline

With tradeshows and conferences and in-person meetings on hold, go-to-market teams are building connections virtually. To feed pipeline requirements, drawing on partner relationships and virtual events seems to be a key strategy. The below data offers a window into how Revenue orgs built virtual sales pipeline in 2020.

How Often Are Webinars Mentioned?

Virtual Events are necessary in this climate. The real challenge is to deliver the excitement behind an in-person event - the networking, the experiences, the adrenaline - in a virtual environment.

"These are now the vehicle to convert in-person events to virtual and it’s just not the same.”
— Bob Moore, the CEO and Co-Founder of Crossbeam

What the data says about Performance Intelligence

As revenue teams have adapted to a virtual-only selling environment, leaders and reps alike are hungry to form new connections and strengthen existing ones. Work with your Marketing team to create new and virtual methods to develop pipeline and rapport from a distance.

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